About
We built the system we kept wishing we had
Two people who spent years on a warehouse floor, then learned to write software, and got tired of waiting for someone else to fix it.
How it started
Twenty years ago two friends met working in a warehouse. Between them they have around 45 years of receiving shipments, counting stock, picking orders and sorting out whatever went wrong before the trucks left.
In that time they used a lot of warehouse systems. Some cost more than the building. Some needed a consultant to change a label. Most had clearly been designed by people who had never stood in an aisle at 6am trying to find a pallet that the screen insisted was there.
Both of them moved into software engineering without leaving operations behind. ZoraTech is what came out of that: a warehouse management system built by the people who had to live with the last one.
Every feature in it traces back to a shift where the old way cost somebody an afternoon.

How we work
Four things we hold to
We have done the job
Between us there are 45 years of receiving, counting, picking and shipping. When we argue about how a feature should work, we are usually arguing about a shift we both remember.
Simple where it can be
Warehouses are complicated enough. Software should take work off the floor, not add a second job of feeding the system.
Straight answers
If ZoraTech is the wrong fit for your operation we will say so on the first call. A bad implementation costs us more than a lost sale.
We stay after go-live
The interesting problems turn up in month three, not week one. That is when you most need someone who picks up the phone.
What that actually changes
We know what a bad software day costs when the trucks are already backed up at the dock. It shows up in the decisions.
- Receiving, putaway and counting flows we have actually worked in
- Pick list logic shaped by years of getting orders out of the door
- Built mobile-first because nobody runs back to a desk mid-pick
- Features that solve real problems instead of filling a comparison table
- AWS architecture chosen for reliability at a sane running cost
- Single-tenant data, because we know what your customer list is worth
You will be talking to the people who built it
No sales engineer relaying your question to someone else. Ask the awkward operational ones.
